Brand guide
How Royal Aura looks and speaks.
One mark, a navy-and-gold palette, and two typefaces. Everything else is whitespace.
The mark
A crowned "RA" monogram over the full "Royal Aura General Trading" wordmark — the company's own identity, not a placeholder. The icon (crown and monogram alone) is what appears in the nav and footer; the full lockup, with the wordmark and "Trust · Quality · Growth", is for larger or standalone use. The navy monogram reads poorly on a dark ground, so a reversed all-gold version of the icon covers the hero nav and the footer, both fixed navy surfaces; the two-tone navy-and-gold icon is for light surfaces only.
Palette
Navy and gold, taken directly from the mark. The page follows the system theme; there is no separate light/dark toggle.
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Ink — #0B1E45
Dark ground: hero, footer, dark-mode surfaces.
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Paper — #F8FAF9
Light ground and card surfaces.
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Accent (light) — #A9791D
Buttons, links, active tab state on paper.
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Accent (dark) — #D9AC52
The same role, tuned for contrast on ink.
Type
Fraunces for headlines — warm, a little regal, never a stock system serif.
Manrope for everything else: body copy, labels, buttons, form fields.
Three rules
- Third-party brand marks identify products we distribute — never implying endorsement.
- No decorative colour beyond the one accent and the two grounds.
- Every interaction has a reduced-motion fallback that loses no content.
Assets
royalaura-icon.png · royalaura-icon-reversed.png · royalaura-lockup.png